- Shop by Generic (A-Z)
- Shop by Health Condition
- Acid Reflux & Stomach Ulcer
- Allergy & Hay Fever
- Arthritis & Joint Pain
- Cancer Care
- Chest Infection & Pneumonia
- Cold & Flu
- Diabetes
- Ear Infection
- Hepatitis & Liver Disease
- High Blood Pressure
- Infertility & PCOS
- Kidney Stones
- Pain Relief
- Period Pain
- Sinusitis
- Skin Infection
- Throat Infection & Tonsillitis
- Thyroid Disorders
- Typhoid
- Urinary Tract Infection (UTI)
- View All Health Conditions
- Herbal & Unani
Dry Skin in Winter: Causes, Care Tips and Best Moisturisers

✓Reviewed by Dr Asma
Reviewed by Dr Asma
As soon as the first cold winds arrive in Pakistan, many of us notice tight, flaky skin, cracked heels, chapped lips and itchy arms and legs. Dry skin in winter is extremely common, and it is rarely a sign of anything serious. It is mostly a matter of low humidity, hot water and heaters pulling moisture out of the skin. With a few small changes to your daily routine you can stay comfortable all season.
Why skin gets dry in winter
Your skin has a thin oily layer that locks in water. Cold outdoor air has very little moisture, and indoor heaters, blowers and gas fires make the air even drier. On top of that, long hot showers and strong soaps wash away the natural oils. The result is rough patches, fine cracks, dull colour and sometimes itching, especially on the shins, hands, elbows, face and heels.
Signs your skin needs more care
- A tight feeling after washing your face or bathing.
- White flaky patches or a powdery look on the legs.
- Itching that gets worse at night or after undressing.
- Cracked heels, split fingertips and painful lips.
If the skin is red, swollen, oozing or the itch keeps you awake, it may be eczema rather than simple dryness. Our guide on eczema symptoms, triggers and skin care explains the difference.
Change how you bathe
A very hot shower feels wonderful in January, but it is one of the biggest causes of dry skin. Use lukewarm water, keep baths to about ten minutes, and pat the skin dry instead of rubbing hard. Switch from harsh bar soaps to a gentle, fragrance free body wash or a mild moisturising soap. Wash the face with a soft cleanser from our face wash and cleansers range rather than anything that leaves it squeaky tight.
Moisturise at the right time
The best moment to apply moisturiser is within a few minutes of leaving the bath, while the skin is still slightly damp. This traps water in the skin. Creams and ointments work better in winter than thin lotions because they contain more oil. Look for ingredients such as glycerin, ceramides, urea or shea butter. Reapply on the hands every time you wash them. You can compare options in our moisturizers and creams category.
Do not forget lips, hands and heels
Chapped lips need a protective balm, not repeated licking, which dries them further. Choose a plain balm from lip care and apply it before sleep. For hands, use a rich cream after each wash and wear gloves for dishwashing and cold outdoor work. For cracked heels, soak the feet for a few minutes, gently remove dead skin with a pumice, and apply a thick foot cream with socks overnight.
Sunscreen still matters
The winter sun feels gentle, but ultraviolet rays still reach your skin, especially on bright days in the north. If you spend time outdoors, a daily sunscreen remains a good habit for the face and hands.
Small habits that help
- Drink water and warm fluids through the day, even if you do not feel thirsty.
- Keep a bowl of water or a humidifier in a heated room.
- Wear soft cotton next to the skin. Wool can irritate dry, itchy skin.
- Wash new clothes and bedding with a mild, fragrance free detergent.
- Eat enough healthy fats such as nuts, fish and olive oil.
Browse more daily care items in our skin care section. Orders above Rs 10,000 qualify for free delivery.
When to see a doctor
See a doctor or dermatologist if the dryness does not improve with regular moisturising, if you develop deep painful cracks, infected sores, a widespread rash, or if the itching is severe. Diabetes, thyroid problems and some medicines can also cause very dry skin.
Frequently asked questions
Is it bad to bathe every day in winter?
Not at all, as long as the water is lukewarm, the bath is short and you moisturise afterwards. If your skin is very dry, bathing every second day is fine for most adults.
Which is better in winter, lotion or cream?
Creams and ointments are thicker and hold moisture longer, so they usually suit winter better than thin lotions.
Why do my legs itch at night?
Skin loses more water at night and the itch is often noticed when you undress and warm up in bed. Moisturise before sleeping and keep the room from becoming too hot.
Can dry skin in winter affect babies?
Yes. Babies have thin, delicate skin. Use a gentle baby moisturiser and avoid over bathing. Ask your paediatrician if the skin looks red or rough.
Disclaimer: This article is for general information only and is not a substitute for medical advice. Please consult a qualified doctor or pharmacist before starting or changing any treatment.













